French cosmetics brand Clarins has introduced a new generation of Double Serum Eye, a two-phase treatment for the skin around the eyes. The new product is the result of the company’s many years of research into skin longevity and the study of how lifestyle and environmental conditions influence the appearance of visible signs of aging.
The updated Double Serum Eye is designed for comprehensive care of the eye area. The formula targets dark circles of various origins, puffiness, fine lines, crow’s feet, and the gradual loss of skin firmness.
Chronological Aging and the Impact of Lifestyle
When developing the new generation of Double Serum Eye, Clarins specialists focused on two directions of age-related change. The first is associated with natural chronological aging, while the second relates to the impact of lifestyle and the environment, which the company refers to as epigenetic aging.
According to Clarins Research, about 85% of visible signs of aging may be linked to lifestyle and external factors, while approximately 15% are determined by chronological age. Stress, lack of sleep, air pollution, and daily habits can have a particularly rapid effect on the delicate skin around the eyes.
As part of a study involving identical twins, the brand’s specialists concluded that differences in lifestyle can cause the eye area to appear up to four years older visually. This may manifest as more pronounced wrinkles, puffiness, dark circles, and loss of firmness.
One of the central ingredients in the new formula is organic marjoram extract. Clarins notes that it helps support skin elasticity and counteract visible changes associated with stress, fatigue, and other lifestyle-related factors.
The second key plant-based ingredient is turmeric extract, which is also used in other products in the Double Serum line. Its action is aimed at supporting the skin’s five vital functions: hydration, nourishment, oxygenation, regeneration, and protection.
Two-Phase Formula Against Dark Circles and Puffiness
Double Serum Eye is created according to the principle of the skin’s natural combination of aqueous and lipid components. The product consists of approximately two-thirds aqueous serum and one-third water-lipid emulsion.
The two parts are stored in separate chambers of the bottle and combined immediately before application. Clarins’ patented hydrolipidic system makes it possible to preserve the stability of the active ingredients and blend both phases into a single drop of the product.
According to the manufacturer, 96% of the ingredients in the formula are of natural origin. In addition to marjoram and turmeric, the composition includes components aimed at different types of dark circles and puffiness.
Niacinamide helps reduce the visibility of pigmentation and brown dark circles. Horse chestnut escin is used to care for skin with bluish or purple circles, while plant-derived caffeine is intended to reduce the appearance of under-eye puffiness.
The formula also contains other plant extracts and active ingredients that help moisturize, nourish, and protect the delicate skin around the eyes.
Test Results and New Packaging
According to self-assessment results from 81 participants after seven days of using Double Serum Eye, the visibility of blue, brown, and purple dark circles decreased by 27%. Puffiness was reduced by 25%, and wrinkles by 23%.
Separate instrumental tests involving 30 women showed maintenance of skin hydration for 24 hours and strengthening of its protective barrier for eight hours. These figures were obtained during studies conducted or commissioned by the manufacturer and do not guarantee the same result for every user.
The new Double Serum Eye bottle features an adjustable dispensing system that allows users to control the amount of product for a single application. According to Clarins, the packaging is made of 94% recyclable materials and contains at least 40% recycled raw materials.
Users can trace the origin of certain plant-based ingredients and learn more about the product’s manufacturing through the Clarins T.R.U.S.T. platform. To do so, they need to scan the QR code on the packaging and enter the product batch number.
In the U.S. market, the new generation of Double Serum Eye initially became available in Clarins’ official online store. Sales through retail partners in the United States are scheduled to begin in August 2026.
About Clarins. French brand Clarins was founded by Jacques Courtin-Clarins in 1954 on the basis of a professional beauty institute in Paris. The family-owned company is present in more than 150 countries and develops face and body skincare products, men’s cosmetics, and makeup products. Clarins research laboratories specialize in the study of plant-based ingredients and technologies for their use in cosmetic formulas.
